As their impact grows, associations have begun to look closely at how their activities impact their members, their sector, and public policy.
A range of inspirational speakers - Jo Welch, Ken Watson and Judith Powling looked at how association managers can ensure an excellent standard of customer care, developing an approach to support and listen to their members which will directly affect the way they communicate their message to the wider world. Just how this approach influences associations' impact on government was also debated.
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View presentations made
at this event:
'Talking Their Language'
- a guide to making government relations work for your organisation
Customer care
Delivering value - stakeholder engagement
Note: These presentations are not refereed publications and IofAM assumes no liability for the information contained within. The opinions expressed are those of the presenting authors and do not necessarily reflect those of IofAM or its representatives.
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